Brand identity, product UX and website for PlanLab, an Ai player offering new ways to solve enormous planning problems.

The works

PlanLab is a startup co-founded by a group of BCG veterans. The idea behind it is gathering vast quantities of data within massive scale construction planning in order to be able to optimise planning on a granular level to help save billions. We created a distinct brand, built the website, and collaborated on the UX of the platform itself.